When Creativity Meets Strategy
Two teams. Different strengths. One shared goal.
In 2026, Strategic Counsel came on board as Rojak Bytes’ strategic partner, bringing a whole new layer to what we do.
Rojak Bytes brings the fresh ideas, digital instinct and creative energy. Strategic Counsel brings the strategy, policy experience, public affairs knowledge and stakeholder thinking behind the message.
So now, we do more than create content that looks good on screen. We help clients shape the message, understand the audience and make sure the communication actually lands.
From social media and campaigns to public communication and reputation, we bring the creative and strategic sides together from day one.
We make it clear. We make it connect. We make it work.
Hafidzi Razali is a founder & CEO for Strategy Counsel. Leads a team of experts including seasoned advisors with extensive experience in public affairs and policy. A Fulbright scholar and Ivy League-trained lawyer with senior experience at leading global policy firms. He has advised more than 20 multinationals across public affairs, strategic communications and cross-border government work.
With Strategic Counsel joining Rojak Bytes, we can now go beyond content creation, social media and campaigns. Together, we bring creativity, policy communication, public affairs and stakeholder strategy under one roof.
This partnership helps us create work that not only looks good, but also builds trust, shapes stronger narratives and makes a bigger impact.
Welcome to Rojak Bytes. Let’s rock our client!